Who can use this: Tech admin
Available on: Gong Foundation, Enable, Enable Essentials, Gong Forecast, Forecast Essentials, Gong Engage
Note:
Gong credits are being rolled out in May and June 2026.
Revenue teams use AI across many workflows, such as analyzing customer interactions and generating insights. Many Gong AI capabilities are included as part of your team’s seat allocation. Some AI workflows, however, process large volumes of calls, emails, and historical data or run continuously in the background to generate insights automatically.
Gong credits allow companies to expand AI usage beyond seat-based allocations for these types of workflows.
Gong credits help teams:
Apply AI across more workflows using Gong data
Process larger volumes of calls, emails, and historical data
Keep AI processing inside Gong, where account and interaction context already exists
Control how AI is used across teams and features
A Gong credit is a usage unit for select AI-powered features.
Credits power advanced AI capabilities that require heavier AI processing or run autonomously.
Companies receive a shared pool of credits based on seat type and seat count, meaning credits are available across the company and for all supported features.
Credit consumption depends on how data is processed:
Processing new data consumes credits
Viewing existing processed data does not consume credits
What features use credits
Credits apply to select features that process data automatically or at scale.
The following features use credits:
Question-based AI Trackers
APIs for AI Ask Anything and AI Briefer
MCP server
Credits are not used for:
Pretrained trackers
Manual actions, such as generating a brief from the UI
Credit cost by data type
Gong calculates credit consumption based on the type and volume of data processed.
Email usage
The following rules apply to emails:
10 emails consume 1 credit
Each email consumes 0.1 credits
Call usage
The following rules apply to calls:
Calls longer than 10 minutes consume 1 credit
Calls up to 10 minutes consume 0.5 credits
How credits are consumed
Credits are consumed when Gong processes data for supported features. Once data is processed, it may be used across multiple features without consuming additional credits.
Credit consumption depends on:
The amount of data processed
The type of data processed
AI trackers
Question-based AI trackers consume credits when they process data including:
Calls
Emails
Historical data included in the tracker
AI trackers:
Run continuously on new calls and emails
Analyze data as it becomes available
Consume credits automatically as new data is processed
Viewing AI tracker results does not consume credits. Once data is processed by a tracker, it can be viewed by multiple team members without additional credit consumption.
Unpublishing a tracker stops credit consumption.
APIs and MCP server
API requests consume credits based on the amount of data processed.
Credit consumption depends on:
The volume of data included in the request
The structure of the request
Each request consumes credits when it processes data. If there aren’t enough credits to complete the request, the API returns an error.
Briefs
Credits are consumed when briefs are generated through:
APIs
MCP server
Automated briefs
Running a brief in the Gong interface does not consume credits.
When a brief consumes credits, the amount depends on how each section is built:
Sections based on AI trackers do not consume additional credits
Sections that process calls or emails directly consume credits
Each time a brief is generated, sections that process calls or emails consume credits again.
Initial credit allocation
Gong provides credits as part of your subscription.
The following credit types are available:
Default credits: Included with each core seat and reset annually, shared across the company rather than allocated per team member, and reset annually at the start of each contract year
Purchased credits: Additional credits bought separately and available until the end of the contract term. Purchased credits do not roll over into a new contract term
All credit types appear as a single shared balance in Gong.
Credits are consumed based on expiration date, with credits that expire first consumed first.
Credit usage notifications
When credit usage reaches defined thresholds, notifications appear in Gong and Gong sends an email to admins notifying them of their credit usage. Admins can monitor credit balance, usage trends, and consumption details from the Gong credits page.
Notifications are sent when usage reaches:
60 percent
80 percent
90 percent
95 percent
100 percent
When credits run out
Gong uses credits to process data for select features.
When all credits are consumed:
Data processing stops for credit-based features
Existing data remains available
No new data is generated or updated
Adding credits resumes processing for API and MCP calls. AI trackers must be manually resumed, and calls that were not previously processed by AI Trackers will now be processed.
Impact on features
When credits run out, the following behavior applies.
AI trackers
New trackers cannot be published
Existing trackers stop processing new data
No new insights are generated
Calls aren’t added to streams filtered according to the AI tracker
APIs and MCP server
API requests that require credits fail
Requests return an error response
Automated briefs
New briefs are not generated automatically
Existing briefs are not updated
Impact on dependent features
Some features rely on data generated by credit-based features.
When credits run out:
Features display existing data
Data becomes outdated over time