Knowing everything that's happening on a deal is crucial to understanding what's happening in reality. Gong provides a great visual map of deal activity, with the ability to scrutinize every interaction when it's most relevant.
Activity by your prospect is represented in red; yours is represented in purple.
Find deal activity
Deals > Pipeline and Forecast tabs: drill into a deal and access the Activity tab
At the top of the account page and call page, see a timeline of activity associated with the deal.
What is deal activity?
Activity includes the following:
Emails, for example, between you and the prospect, including calendar invitations
Meetings scheduled in your calendar
Recorded web conferences and telephony calls
Digital interactions
What are digital interactions?
Digital interactions are activities that happen between you and a prospect. There are two types of digital interactions:
Gong digital interactions show when your prospects interacted with Gong calls or snippets you share with them:
Open email: see when a prospect views the email sent by Gong when you share a call
Click link: see when a prospect clicks a link in the email sent by Gong when you share a call
View shared call: see when a prospect accesses a shared call
3rd-party digital interactions show when your prospects interacted with 3rd-party apps you have integrated into your Gong instance.
Go here for a list of apps that can create digital interactions in Gong.
Learn more about Gong integrations: in general, and about setting up digital interactions.