Generate a utilization report

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Article summary

The content explains how business and tech admins can track the adoption and usage of Gong within their organization. The report shows who benefits from Gong's features, which features are most used, and how users interact with each other on the platform. The report includes data on listening to calls, commenting on calls, and user engagement. Users can generate the report in Company Settings, select the team and call categories, choose between summarized or detailed reports, and specify the timeframe. The report is sent via email in .csv format and includes information on how Gong is being utilized within the organization.

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Who can do this? Business admin & Tech admin

Track adoption and utilization of Gong in your organization. See who in your company benefits from Gong's features, and which are most heavily used, as well as how people gain from or help other Gong users. The data includes details such as how many people listened to another person's calls, and how many comments they gave on those calls. In cases where the call owner does not log into Gong regularly, you can see how other Gong users benefit from listening to these calls.

Note:
People without the technical or business admin role can download a version of this report that contains less information on the Team page.

Generate the report

Click Company Settings > Reports > Utilization.
We support two formats of the utilization report. Check Send previous format if you want the report in its previous format.
Select the team you want data for.
Select the category of the calls you want in the report.
Only available in the previous format: Select whether you want a summarized or detailed report. The summarized report gives an overall picture of how people are using Gong, and the detailed report provides data on how each different feature in Gong is used. The list of fields included in each report is described below.
Select the timeframe you want the report to cover, or choose specific start and end dates for the report.
Click Send report via email. The report comes as a .csv file.

Utilization report fields

All fields show data for the timeframe set when generating the report unless otherwise specified:

Column name	Description
User name	The person's name
User Email Address	The person's email address
User Home Workspace	The person’s default workspace
Is manager	Shows whether or not the person is a manager.
Has paid seat	Shows whether the person has a paid seat in Gong
Has Forecast seat	Shows whether the person has a Forecast seat
Has Engage seat	Shows whether the person has an Engage seat
Utilized seat	A user is considered to have utilized their seat if they performed one or more of these actions: Gong captured a call/email for this user User viewed deals/coaching Another user viewed the user's calls
Last used Gong	Last time a team member used Gong regardless of the time filter selected. Includes looking at a page.
# of days used Gong	Average # of days the team used Gong, including looking at a page
# of calls recorded or imported	The number of calls (web conference, telephony, and manually uploaded) the person owns that were recorded or uploaded
# of emails imported	The number of emails (sent or received) imported to Gong
# of people who viewed this person's data	Number of times other people looked at this persons analytic data, such is in the Team or Coaching tabs.
# of calls listened to	Number of calls the person listened to
Minutes listened to calls	Number of minutes the person listened to calls for
# of calls reviewed	Reviewing a call includes opening a call, commenting on a call and viewing the call spotlight.
# of calls shared	Number of calls the person shared both internally and externally
# of call spotlights viewed	The number of call spotlights the person viewed. For details on call spotlights, see Save time with call spotlight
# of call spotlights interacted with	The number of call spotlights the person did an action on, such as clicking on the outline, or asking a question.
# of times asked anything about a call	Number of times asked a question in the call page
# of comments given	The number of calls the person commented on during the report period. This can also be seen in the Insights > Team > GONG USAGE > Calls with comments tab.
# of scorecards given	The number of calls the person filled a scorecard in for during the report period. This can also be seen in the Insights > Team > GONG USAGE > Calls with scorecards tab.
# of days reviewed pipeline	Number of days the user performed an action on a deal board. Does not include opening the page
# of days conducted follow up steps	Number of days the user updated a deal stage, wrote notes, or collaborated on a deal.
# of days inspected deals	Number of days the user explored a specific deal in depth by clicking on a contact, warning, activity or CRM details.
# of days reviewed deals analytics	Number of days the user clicked on the Win/Loss or Drivers tab
# of times asked anything about deal or account	Number of times asked a question in the deal or account page
# of days analytical reports viewed	Number of days the person opened the Team tab in Insights
# of days viewed initiative boards	Number of days the user viewed at least one initiative board
FORECAST: # of days submitted/updated forecasts	Number of days the user submitted or updated their forecasts
FORECAST: # of days reviewed forecasts	Includes any action on a forecast, aside from opening the page, for example, filtering or hovering.
FORECAST: # of days used forecast analytics	The number of days the person did something in Forecast analytics (Trends, Changes, Performance and Pacing tabs), apart from loading the page.
ENGAGE: # of emails sent via Gong	Number of emails written and sent using the Gong email composer
ENGAGE: # of calls from Gong dialer	Number of calls the person made using the Gong dialer
ENGAGE: # of people added to flows	Number of people the person added to an Engage flow
ENGAGE: # of to-dos completed	Number of to-dos manually or automatically marked as complete
# of times this person's calls were listened to	Shows the number of times other people listened to this person’s calls so you can see how other users benefit from this user’s calls.
# of comments on this person's calls	Number of comments made on this person’s calls
# of shares of this person's calls	Number of times the person’s calls were shared
Call recording or import enabled	Shows whether the person's calls are set to be recorded and imported. Calls are not automatically recorded and imported if this is enabled. The people on the call have to agree to be recorded.
Email import enabled	Shows whether emails are imported to Gong
Meeting importing enabled	Shows whether meetings are imported to Gong
Manager of people whose data is captured	Shows whether this person manages people who’d data is captured by Gong
Name of Manager X level down from top	The columns with the manager name and email show the person's hierarchical chain, starting with "Manager 1" as the top-level manager, and working down.
Email address of Manager X level down from top

Summarized report (previous format only)

Column name	Description
User name	The person's name
User Email Address	The person's email address
Is manager	Shows whether or not the person is a manager
Has paid seat	Shows whether the person has a paid seat in Gong
Utilized seat	Shows whether the person used Gong, or whether their actions were helpful to other people, for example when listening to a call, it is considered that the call owner utilized Gong.
Last used Gong at	The date of the person's most recent activity in Gong
# of days used Gong	The number of days where the person used Gong, including looking at a page. Note: This value does not include when the person had a call recorded by Gong during the report period.
# of calls recorded or imported	The number of calls (web conference, telephony, and manually uploaded) the person owns that were recorded or uploaded during the report period
# of emails imported	The number of emails imported to Gong
# of people who viewed this person's data	Number of times other people looked at this person's analytic data, such as, in the Team or Coaching tabs.
# of collaborative actions (listens, comments, shares, scorecards)	The number of times the person did the following actions during the report period: listen to calls comment on calls share calls fill in scorecards
Conversations imported enabled	Whether or not the person’s conversations are set to be imported to Gong
Manager # name (top down)	The columns with the manager name and email show the person's hierarchical chain, starting with "Manager 1" as the top-level manager, and working down.
Manager # email (top down)

Detailed report (previous format only)

The report contains the following information:

Column name	Description
User name	The person's name
User Email Address	The person's email address
Is manager	Shows whether or not the person is a manager
Has paid seat	Shows whether the person has a paid seat in Gong
Utilized seat	Shows whether the person used Gong, or whether their actions were helpful to other people, for example when listening to a call, it is considered that the call owner utilized Gong.
Last used Gong at	The date of the person's most recent activity in Gong
# of days used Gong	The number of days where the person used Gong, including looking at a page. Note: This value does not include when the person had a call recorded by Gong during the report period.
# of calls recorded or imported	The number of calls (web conference, telephony, and manually uploaded) the person owns that were recorded or uploaded during the report period
# of emails imported	The number of emails imported to Gong
# of people who viewed this person's data	Number of times other people looked at this person's analytic data, such as, in the Team or Coaching tabs.
# of call spotlights viewed	The number of call spotlights the person viewed. For details on call spotlights, see Save time with call spotlight
# of call spotlights interacted with	The number of call spotlights the person did an action on, such as clicking on the outline, or asking a question.
# of calls listened to	The number of calls the person listened to during the report period. This can also be seen in the Insights > Team > Gong Usage > Calls listened to tab.
# of transcripts read	The number of call transcripts the person read during the report period
# of comments given	The number of calls the person commented on during the report period. This can also be seen in the Insights > Team > Gong Usage > Calls with comments tab.
# of scorecards given	The number of calls the person filled a scorecard in for during the report period. This can also be seen in the Insights > Team > Gong Usage > Calls with scorecards tab.
# of feedbacks given	The number of calls the person gave feedback on during the report period. Learn what is considered feedback.
# of manual feedbacks given	The number of calls that the person reported giving feedback on during the report period. . Manual feedback is feedback given not via Gong, for example, in a conversation or during a meeting. This can also be seen in the Insights > Team > Gong Usage > Calls with feedback tab. Learn what is considered feedback.
# of internal shares of calls	The number of times the person shared calls internally, within their company.
# of external shares of calls	The number of times the person shared calls externally, outside their company.
# of collaborative actions (listens, comments, shares, scorecards)	The number of times the person did the following actions during the report period: listen to calls comment on calls share calls fill in scorecards
# of days deals tab viewed	The amount of days a person clicked the Deals tab during the report period
# of manual deal edits	The number of times the person manually edited values of a deal during the report period
# of days account page viewed	The number of days the person viewed the account page during the report period
# of times team page viewed	The number of times the person viewed the team page during the report period
# of days initiatives page viewed	The number of days the person viewed the initiatives page during the report period
# of times market page viewed	The number of times the person viewed the market page during the report period
FORECAST: # of days forecast page viewed	The number of times the person looked at the forecast page
FORECAST: # of manual forecast submissions	The number of times the person manually edited values of a forecast during the report period
ENGAGE: # of assists interacted with	The number of times the person did at least one of the following assists during the report period: Expand Mark as complete Dismiss Write an email View an email Go to a call View meeting details
ENGAGE: # of days person interacted with Engage	The number of days the person did at least one action in Engage during the report period.
ENGAGE: # of days person sent emails from the Gong email composer	The number of days the person sent an email using the Gong email composer during the report period
ENGAGE: # of days person updated CRM fields from Engage	The number of days the person updated at least 1 CRM field value from Engage during the report period
ENGAGE: # of days with clicks on deals from Engage	The number of times the person clicked a deal name from Engage during the report period
# of times this person's calls were listened to	The number of times other people listened to calls owned by this person
# of comments on this person's calls	The number of times other people commented on calls owned by this person
# of shares of this person’s calls	The number of times other people shared calls owned by this person internally
Call recording or import enabled	Shows whether the person's calls are set to be recorded and imported. Calls are not automatically recorded and imported if this is enabled. The people on the call have to agree to be recorded.
Email import enabled	Shows whether emails are imported to Gong
Meeting import enabled	Shows whether meetings are imported go Gong
Manager of people whose data is captured	Shows whether the person is a manager for people who's conversations are captured or recorded and imported to Gong
Manager # name (top down)	The columns with the manager name and email show the person's hierarchical chain, starting with "Manager 1" as the top-level manager, and working down.
Manager # email (top down)

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