Introduction to automation rules
  • 1 minute read
  • Contributors

Introduction to automation rules

Article summary


There are also automation rules for flows in Gong Engage. Learn more about setting up rules for flows

Who's this for? Tech admin

Automation rules make something happen automatically, saving you time and increasing efficiency.

Right now, we support creating the following types of rules:

  • Send data via Zapier to supported applications

    Zapier enables you to pick and choose which data to forward and to who via, for example, Slack or HubSpot. Include data such as user name, media type, user ID, opportunity name, account name, snippet, call URL, opportunity amount, scope, and snippet speaker. For more information, see Zapier.

  • Send data using webhooks

    Webhooks are often used to send data to other apps to automate tasks and workflows and combine the call data with other company data to see a fuller picture. The data includes topics, trackers, team member stats, and more. For more information, see Create a webhook rule.

  • Automatically delete calls

    Delete calls based on certain phrases, for example, when verbal consent was not given. Gong automatically deletes calls based on phrases identified in the call.

    When using this rule, bear in mind that Gong might misidentify phrases, causing innocent calls to be deleted, or miss identifying phrases, causing calls that should have been deleted to remain in Gong. For more information, see Create a rule to automatically delete calls.

Was this article helpful?


Eddy AI, a genAI helper, will scrub our help center to give you an answer that summarizes our content. Ask a question in plain language and let me do the rest.