Interaction stats reports can provide great insights into trends in your organization. Create custom reports for talk ratio per opportunity stage, or patience over time for your sales reps. Interaction stats are name/value pairs provided by Gong, and are available for every call.
In this recipe, we show you how to create a custom report to surface which of your account executives has the longest customer story in Discovery stage calls, and what the win rate will be in this context.
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Create a new custom report, and give it the name Interaction Stats in Opportunities.
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In the Outline tab, pick at least one related record from Gong Conversations, and at least one related record from Interaction Stats.
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In the Filters tab, filter the report to show which account executives let customers speak for the longest amounts of time:
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Save the report.