When you send a prospect an email, you want to make sure they've seen your email and have replied in a timely fashion. The Nudge a Prospect assists remind you to reach out to a prospect if you haven't heard back from them. You'll get a Nudge a Prospect assist if:
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You haven't received a reply to an email you sent 72 hours ago.
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The deal is not closed.
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The prospect isn't Out of Office.
This assist is automatically dismissed if you send an email to the prospect, or if the prospect responds. The assist has a link to write an email, which includes suggested text, so you can easily follow up.