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Who uses Gong?

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Naomi Papoushado
  • Updated

Various roles in any organization can reap the benefits of using Gong; we don't want to restrict you by telling you what you can or can't do with Gong! That said, there are a few typical persona's that perform a few typical tasks that we refer to in the Gong Help Center, and the articles aim to meet you in the job you need to do.

Account executives / reps

You represent your company and sell its merchandise.

Gong records your calls, and gives you the opportunity to listen back, follow up on action items, prepare for your next calls, and learn from experience (yours, AND from team mates).

Frontline managers

You manage a group of sales reps, and it's your job to achieve sales optimization in the best possible ways.

Leverage Gong to keep track of your sales people's deals, listen to their calls to give feedback and coaching, and more.

Business admin / sales enablement

Your job is to get the sales teams fitted out with all the tools and resources they need at their fingertips.

Use Gong to keep your teams up to date, to create coaching libraries, and to configure business settings tailored for your organization's needs.

Tech admin

As technical admin, your role in Gong is to set up integrations, and configure settings for your organization that enables them to use Gong.