--- title: "Using By Gong smart trackers" slug: "using-by-gong-smart-trackers" updated: 2026-06-18T18:56:45Z published: 2026-06-18T18:56:45Z canonical: "help.gong.io/using-by-gong-smart-trackers" --- > ## Documentation Index > Fetch the complete documentation index at: https://help.gong.io/llms.txt > Use this file to discover all available pages before exploring further. # Using By Gong smart trackers > **Who can use this**: Any team member > > **Available on**: Gong Foundation > > **Required permissions:** Manage AI Trackers Smart trackers identify concepts in calls and emails by analyzing meaning and context, rather than just keywords. **By Gong** smart trackers are out-of-the-box trackers built by Gong that you can activate at any time, without any training or configuration. These trackers are designed to cover common sales and customer concepts and are available in all supported languages. > [!NOTE] > Note: > > **By Gong** smart trackers do not consume [credits](/v1/docs/gong-credits-new-ai-usage-model). ## Available By Gong smart trackers The following **By Gong** smart trackers can be activated immediately: - Budget - Champion - Compelling event - Customer concerns - Customer objection - Customer pains - Decision criteria - Decision makers - Decision process - Economic buyer - Metrics - Next steps - Outcome / Solution - Paper process - Pricing - Pricing reactions - Product feedback - Recording consent - Situation - Strategic business goals - Timeline The following **By Gong** smart trackers are available upon request. Reach out to your [Revenue Architect (RA)](/v1/docs/what-is-a-revenue-architect-ra) to enable them: - Situation discovery - Pain discovery - Teach economic impact - Take control / Making recommendation - Tailor signaling credibility - Handle objections - Diagnose needs - Constructive tension / Alternative POV ## Benefits of By Gong smart trackers **By Gong** smart trackers cover concepts that commonly appear across sales conversations in a wide range of industries, helping teams: - Gain deeper insight into their sales processes - Identify opportunities and risks earlier in the deal cycle - Improve pipeline reviews - Support sales playbook adherence - Generate more accurate handoff documentation Because these trackers are built around core business and customer themes, they integrate seamlessly into Gong workflows. They can be used anywhere smart trackers are supported, including: - [Playbooks](/v1/docs/how-to-create-and-manage-playbooks) - [Theme analysis](/v1/docs/how-to-create-a-theme-analysis) (as preset questions) - [AI-generated briefs](/v1/docs/catch-up-quickly-with-the-ai-briefer) and insights ## By Gong smart trackers and playbooks Each element in Gong’s ready-made playbooks is associated with a smart tracker built to support it. These trackers enable [AI Deal Reviewer](/v1/docs/understanding-ai-deal-reviewer) to suggest the status of each methodology element by summarizing key findings across all recorded conversations associated with a deal. You can remove this tracker or replace it with one created by your organization. If you keep the tracker that’s included with the playbook, it will be activated automatically when the playbook is published, and tracks both calls and emails by default. ## By Gong smart trackers and theme analysis Several **By Gong** smart trackers are designed specifically to support theme analysis ([AI Theme Spotter](/v1/docs/understanding-ai-theme-spotter)). When creating a theme analysis, you can select from preset business questions that are based on these trackers, making it easier to analyze common customer and deal-related themes. These preset questions include topics such as pricing reactions, customer concerns, customer objections, strategic business goals, customer pain, and decision criteria. If you don’t see questions related to these topics, make sure the relevant trackers are [published in AI Tracker](/v1/docs/pre-trained-smart-trackers#activate-pretrained-smart-trackers). ## Activate By Gong smart trackers To activate a **By Gong** smart tracker: 1. Go to **Admin Center** > **Agent Studio**. 2. Hover over **AI Tracker** and click **Settings**. 3. Select the **By Gong** tab to filter for pre-trained smart trackers. 4. Click **Publish** next to the tracker you want to activate. 5. Choose whether to track the concept in **Calls only** or **Calls and emails**, then click **Publish** again. ![Settings for tracking calls and emails with a pre-trained tracker notification.](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Publish pre trained.png) > [!NOTE] > Note: > > **By Gong** smart trackers can’t be edited. ### Check the tracker’s activation date You can see when the tracker has been applied since in AI Tracker settings: ![Overview of AI Tracker features, including tracker management and data insights.](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Date applied(1).png) Also in the tracker tooltip by pressing ![Qmark dark.svg](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Qmark%20dark.svg): ![Customer pain tracker showing application date and filter options for data analysis.](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Applied since 2.png) Any team member can access this feature if they have the required permissions. Gong’s core platform for gaining advanced visibility into your revenue operations. Also the prerequisite license needed for Gong’s add-on packages. Access to features depends on your [company’s plan and your assigned seat](/v1/docs/plans-and-seats).