---
title: "Introduction to coaching"
slug: "introduction-to-coaching"
updated: 2026-03-18T20:55:22Z
published: 2026-03-18T20:55:22Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.gong.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Introduction to coaching

> **Who can use this**: Any team member
> 
> **Available on**: Enable Essentials, Enable
> 
> **Ideal for**: RevOps, Sales rep, Sales manager

Use Gong to build a strong coaching program, enable data-driven conversations, and help your team continuously improve.

![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/image(167).png)

## Why coaching matters

Coaching is one of the most effective ways to improve team performance and help reps close more deals.

Here’s what strong coaching can help you achieve:

- **Higher sales performance**: with improved skills, knowledge, and techniques, comes increased revenue
- **Improved conversion rates**: when reps are at the top of their game, they are more adept at handling customer objections, negotiating pricing, and bringing the deal over the line.
- **More land-and-expand opportunities**: by educating reps to recognize future potential in upsell and cross-sell, you can reduce churn and maximize the potential of every deal
- **Better forecast accuracy**: by coaching reps to better understand their pipeline, you'll see more accurate forecasting which helps your business grow

## Why coach with Gong?

Gong gives you a seamless experience for coaching your team by scoring recorded calls, pipeline and deal inspection, and by learning from emerging patterns in deal management and forecasting data. Find coachable moments quickly, track progress over time, and tie coaching to business outcomes.

With AI Call Reviewer, you can scale structured feedback by using Gong AI to:

- **Suggest answers** for scorecard questions when you review a call manually
- **Score entire calls automatically**, based on your scorecard criteria

This means faster, more consistent feedback, and more time for strategic coaching. For example, managers can focus on the most important conversations instead of scoring every call by hand.

## Coaching quick start

Looking to dive straight in? Here’s how you can give and get feedback directly from the [call page](/v1/docs/intro-to-the-call-page)

#### Get feedback

- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Whistle.jpg) to open the **Feedback** tab. Click Request feedback, and send your manager a request for feedback. [Learn more](/v1/docs/request-feedback)
- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Comment.jpg) to open the **Comments** tab. Add a comment, and tag your manager. [Learn more](/v1/docs/add-a-comment)
- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Share.jpg) and choose Share internally to share the call with your manager. [Learn more](/v1/docs/share-a-call)

#### Give feedback

- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Whistle.jpg) to give feedback.
- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/Comment.jpg) to open the **Comments** tab.
- Click ![](https://cdn.us.document360.io/2837c190-3ec8-4120-9116-6d427e774667/Images/Documentation/StarIcon(1).jpg) and score the call. [Learn more](/v1/docs/score-a-call)

Any team member can access this feature if they have the required permissions.

Gong’s comprehensive sales enablement package designed to help team members coach with impact and optimize team performance. Access to features depends on your [company’s plan and your assigned seat](/v1/docs/plans-and-seats).

Gong Enable scales winning revenue behaviors through AI coaching and targeted enablement. It accelerates ramp, boosts performance, and ties enablement initiatives to real business outcomes. Access to features depends on your [company’s plan and your assigned seat](/v1/docs/plans-and-seats).

A team member who manages and optimizes revenue-related workflows by managing business entities such as metrics, targets, and dashboards.

A quota-carrying sales representative who manages client relationships. Reps can be Account executives (AEs) or Sales Development Representatives (SDRs).

A team member who manages a team of sales reps.